Twitch is the world’s largest live streaming platform. It is also a social networking website since it allows users to follow and interact with each other through chat.
Twitch is specialized in the broadcasting of video games, although it is increasingly offering more content such as music, lifestyle, talks with users, sports, etc.
It is owned by Amazon, Inc., The platform itself is defined as follows: “Twitch is where millions of people meet live daily to chat, interact and create their own entertainment together.”
According to data Twitch receives 17.5 million visitors per day. In addition, each month, more than 4 million content creators perform live on the platform.
Two-thirds of users are men (65% men and 35% women), although just two years ago the difference was much more pronounced (81% men and 19% women).
Twitch allows users to make and watch live broadcasts. Streamers broadcast an event in real-time and interact with the audience that communicates through chat. Some channels are paid, and can only be accessed through a subscription.
Interface
When performing a live, the streamer selects a category and tags that will later be used in search results and recommendations.
There are numerous categories and tags on Twitch, so it is very important to correctly classify your streams so that they reach your audience.
Both followers and subscribers of a Twitch channel can watch the streams for free. However, subscribers pay a monthly fee that provides them with a series of advantages when it comes to interacting with the channel.
On the right side the screen you will find the profile configuration section. Choose online or offline
The Channel, Video Studio and Creator Control Panel options allow you to broadcast live videos, edit videos and manage live broadcasts. In the “Friends” option you can see who you follow and who follows you.
The “Subscriptions” option allows you to manage your subscriptions to different channels. Depending on the subscription type, you can watch ad-free streams, exclusive subscriber streams, talk privately with the streamer, and access subscriber emoticons and badges. Twitch also allows gifting subscriptions to third parties.
4 types of subscriptions on Twitch:
In the “Portfolio” option you can manage payments.
Open “Settings” to modify your profile photo and header, the default language.
Bits
They are virtual currencies that users can buy to send cheers, animated emoticons to celebrate the best moments.
Cheers
A Cheer is a chat message that uses Bits, and includes animated emoticons with which your messages will not go unnoticed in the chat and that help you celebrate the best moments.
Whispers
Twitch has enabled a new function called Whisper, which allows users to send private messages to other users without having to leave the chat in which they are.
To configure the stream on Twitch go to the Channel Dashboard and adjust the preferences and the transmission key.
Donations
Add a personalized link to your Paypal account in the chat or create a donation panel so that viewers can make donations to your channel.
Advertising
Get a portion of the ad revenue on your channel and determine the duration and frequency of intermediate ads. Revenue depends on CPM and active campaigns.
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