Why Australian Businesses Design Their Own Mobile App

The mobile app is a game-changer that is taking the business world by storm and as digital tech development keeps on rolling, more and more Australian businesses are enjoying the many benefits of having their own mobile app. 

Benefits of designing a custom mobile app

Much like a website, a mobile app is never ‘complete’, rather it is a work in progress and can be added to as your business grows.

1. Better branding

The design of your app should enhance your brand and with hi-res graphics delivered to your customers’ digital screens, the potential is unlimited. Think of your app as another direct digital link to the customer, because that’s exactly what it is!

2. Payment options

You can add as many digital payment gateways as you wish, which makes it more convenient for customers to settle their account. This will improve the cashflow situation and with 24/7 cyber-security, your customers have peace of mind. 

3. Customer support

Design a section for customer support, which puts the customer in direct contact with support admin; what could be better than that?

Mobile maintenance teams can be contacted in real-time, saving precious time and money. Because a mobile app is a digital network, you can add to it at any time, and you will as and when the need arises.

4. Special promotions

Customers receive a notification when you post, enabling you to put your promotion in front of every customer; seasonal discounts and sales, customer loyalty programs and other initiatives can all be delivered via your app.

Once the app is finished and a test is complete, you can send a link to all customers on Play Store, where they can download the app for free.

5. Scalability

There is no such thing as a finished app, you can add sections at will and create a network that boosts company efficiency while providing a 5-star service that your clients will appreciate.

There are many sectors that make good use of mobile apps; there is an employee management mobile app solutions for mining, which connects professionals with employers. Talk to a leading app developer and discover the amazing potential that app design offers; this will take your business to the next level.

6. Prestige

Having your own app shows you are leading from the front; people like to deal with winning organisations. Credibility is everything, no matter what industry; start by discussing your needs with a leading Australian app developer, one with experience in your field, this should lead to a proposal, with storyboards to show the interface. Click here for information on app prototypes.

The process of designing, building and testing a mobile app is as follows:

• Initial Zoom meeting to discuss needs.
• Proposal presentation.
• Concept agreement, timeline created and project price agreed.
• First demo, input from the client.
• Second demo, app launch
• Testing and fixing bugs
• Upload to Play Store (Android and iOS)
• Inform customers

The many benefits should be enough to tweak your interest and with a leading Australian app developer in your corner, the only way is up.